When Page Builder Sandwich was launched in 2016, we were using Easy Digital Downloads. In 2017, we moved to Freemius. Here’s why we switched:
Waa maxay EDD maxaase u doorannay?
Easy Digital Downloads (EDD) waa habka ganacsiga elektaroonigga (eCommerce) ee iskii loo maamulo oo caan ah / beddelka WooCommerce ee WordPress. Isla marka aad rakibto, run ahaantii ma iibin kartid alaab WordPress ah adigoo isticmaalaya EDD, laakiin kordhintiisa Software Licensing waxay ka dhigaysaa mid aad ugu fiican iibinta plugins-ka. Kordhintu waxay sidoo kale maareysaa abuurista iyo xaqiijinta furayaasha laysanka, sidoo kale.
EDD waxay sidoo kale u shaqeysay si fiican sababtoo ah waxay macaamiisha u oggolaatay inay alaabtayada si toos ah uga iibsadaan websaydka, iyadoo sidoo kale siinaysa boggooda koontada oo ay geli karaan si ay u arkaan taariikhda iibsigooda.
Since it worked well, and since we’re a big fan of Pippin Williamson, this was Sandwich’s first option.
Sidee ayay u shaqeysaa marka lala barbar dhigo Freemius, goormaanse u wareegnay?
Sanadkii 2016, Vova Feldman, oo ah madaxa horumarinta iyo aasaasaha Freemius, ayaa noo soo diray faahfaahin ku saabsan Freemius, isagoo sharxaya inay ka badan tahay xalka eCommerce — Waxay bixisaa astaamo kale sida xalka falanqaynta iyo xogta, aalad otomaatig u ah suuqgeynta, iyo aalad taageero oo ku dhex dhisan si macaamiishu ay si toos ah kaala soo xiriiri karaan Dashboard-ka WordPress.
Markii hore, waxaan kaliya isticmaalnay ‘Freemius Insights’ — mid ka mid ah astaamaha Freemius — sababtoo ah waxaan aad u daneynaynay falanqaynta. Runtii waxay naga caawisay inaan fahamno sababaha caadiga ah ee ay dadku wakhtigaas u tirtirayeen plugin-kayaga.
Waxay sidoo kale naga caawisay inaan gaarno go’aanno ku salaysan xogta iyada oo loo marayo xog-ururin degdeg ah oo macaamiisha loo sameeyo. Tusaale ahaan, haddii isticmaaluhu uu tirtirayo plugin-kayaga, foom ra’yi-celin oo degdeg ah ayaa soo baxaya oo weydiinaya sababta ay u doorteen inay tirtiraan. Ra’yi-celinnadani waxay naga caawiyeen inaan fahamno baahiyaha macaamiisheena.
Dhaqdhaqaaqan, waxaan ku ogaannay in isticmaalayaashu ay tirtirayeen sababtoo ah ma aysan garaneynin waxa la sameeyo ka dib marka ay howlgeliyaan. Waxaan si fudud ugu darnay shaashad soo dhoweyn ah iyo muuqaal cashar ah si loo yareeyo heerka tirtiridda. Aad u fudud.
Marka laga reebo falanqaynta, madalka Freemius waxaa loo dhisay si aad si fudud ugu isticmaasho iibinta alaabtaada WordPress si aad uga waxtar badan!
Ka dib markii aan miisaannay faa’iidooyinka iyo khasaarooyinka, waxaan u wareegnay Freemius bishii Janaayo 2017. Waa tan sababtu:
Freemius waxay macaamiisha u oggolaanaysaa inay alaabtaada si toos ah uga iibsadaan Dashboard-kooda WordPress
Instead of being redirected to an external website, Freemius allows customers to purchase straight from their WordPress Dashboard. This made huge impact on sales of course! Generally, the fewer things the user has to do to purchase something, the more likely it is that they actually make the purchase.
Marka la joogo EDD, dadka xiiseynayay Sandwich waxay ku qasbanaayeen inay ka baxaan waayo-aragnimadooda dhisidda bogga oo ay aadaan websayd dibadda ah si ay u iibsadaan furaha laysanka. Waxay mari jireen gujiyo badan — iyo waxyaabo badan oo mashquuliya — ka hor inta aysan ugu dambeyntii iibsan.
Taas lidkeeda, marka la joogo Freemius macaamiishu waxay wax ka iibsadaan isla Dashboard-kooda WordPress inta ay tijaabinayaan Sandwich — looma baahna in loo wareego degel kale si wax loo iibsado.
Fududaanta arrintaas oo dhan waxay iibsiga ka dhigtay mid toban jeer ka sahlan uguna fudud macaamiisha, taasoo keentay koror weyn oo ku yimid iibka.
Horumariyayaashu waxay sidoo kale u heellan yihiin guushaada
Inaad alaabtaada ku iibiso adigoo isticmaalaya Freemius ma aha lacag la’aan. Iib kasta, waxay qaataan qayb yar oo ka mid ah dakhligaaga, taasoo gasha khidmadaha lacag-bixinta iyo habaynta. Taasi waa qaab-dhismeedkooda ganacsi.
Laakiin waxa muhiimka ah in halkan lagu xuso ayaa ah in qaab-dhismeedkooda ganacsi uu ku wareego guusha alaabta adaada WordPress.
Vova iyo kooxdiisu aad bay u furfuran yihiin. Waxay na siiyeen talooyinkooda iyo farsamooyinkooda ku saabsan sida loo helo dakhli dheeraad ah, sida loo hagaajiyo plugin-kayaga, iyo sida loo isticmaalo Freemius si aan uga faa’iidaysanno. Deeqsinimadooda xagga macluumaadka waxay gacan ka geysatay kobaca Sandwich.
Gabagabo: Haddii aad tahay abuure alaab WordPress ah oo doonaya inuu lacag ka sameeyo, Freemius waa habka ugu wanaagsan ee loo maro.
Page Builder Sandwich waxay higsaneysaa inay sare u qaaddo dareenka tooska ah iyo waayo-aragnimada isticmaalaha iyada oo loo marayo dhisidda bogga. Freemius sidoo kale tan way sameysaa: Waxay si wax ku ool ah u fududaysaa waayo-aragnimada macaamiisha iyo kuwa iibiya labadaba.
Tan iyo markii aan u wareegnay Freemius sanadkii 2017, waxaan helnay macaamiil aad u faraxsan, heer hoose oo tirtirid ah, iyo guud ahaan iib fiican. Haddii aad raadinayso inaad lacag ka sameyso plugins-kaaga ama mawduucyadaada WordPress, Freemius xaqiiqdii waa dariiqa ku habboon.
Astaamaheedu way ka wanaagsan yihiin kuwa tartamayaasha. Waxay naga caawisay inaan gaarno go’aanno caqli badan oo horumarineed. Kooxdoodu waxay bixisaa taageero heer sare ah. Haddii aad tahay abuure alaab WordPress ah, waxaan rajeyneynaa inaad la kulanto isla saameyntii aan kala kulannay Freemius.